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Bright ideas

Great ideas drive so many of us. "This would be a gamechanger." "Here's how I'll make my millions." And how many of us hoard great ideas? Fearful to share them because what if somebody *else* makes my millions?!


But what do you actually do with your bright idea? My hunch is fewer than 1% of good ideas, from a lifechanging app to waking up 10 minutes earlier, ever get off the ground.


What if you tried-- just to see-- the opposite? Do some stuff and then see what ideas emerge? Take the risk to act somehow, in some way, and then see what you learn. It'll be worth it.


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I hope this is helpful. Got it from a colleague. https://pubmed.ncbi.nlm.nih.gov/27594188/

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